FMCG       Confectionery       Global_MNC       Pharma       Jewelry       Retail       Media
Our client is one of the largest (or the largest) media house in India.
Circulation Management
A cloud based solution using ORACLE and C#
  • The media house had to monitor issues and returns (both numbers / quantity and money $) of its multiple publications for upto 6 tiers of distributors / sellers / re-sellers. From : Region > State > City > Area > SubArea > Agent. It was not remunerative or effective to have to deal with all levels.
  • A smart multi tier application was developed wherein one could get a top level MACRO view and then drill down to micro views if required.
  • Mini portals were designed wherein each level / stakeholder was able to view his / her order details and drill down from there on.
  • Additionally : Windfall Enterprises developed a responsive website as an adjunct so that all mobiles of all sizes are able to effectively view the relevant modules.
  • The transparency brought by automating the order distribution and returns processes drastically reduced the number of disputes while greatly improving the information sharing amongst all constituents.

  • This project resulted in a UK based media distribution firm engaging us for the complete digital management of their outdoor assets (billboards, street furniture, bus kiosks etc.)
  • From listing; to demographics -- like evening / morning traffic facing; vacancy levels etc. -- we automated the entire process management of such assets, treating each Asset as a Profit Centre, fully integrated with Accounts.